Eye Tracking Services

ASL Launches New Eye Tracking Services with its Unique Mobile Eye Technology.

The ASL Mobile Eye Tracker Goes Where the Consumer Goes

ASL is pleased to announce its new eye tracking services to the market research community.

Visualize the possibilities…

The technology of eye tracking is emerging as one of the most potent tools in the hands of market researchers.  It can add an objective dimension in assessing the impact of consumer shopping behavior, packaging design and product placement.  Until now, eye tracking has been limited to virtual or artificial environments.  To truly gain insight into the consumers’ thinking and attitudes natural environments need to be tested.  Imagine placing yourself in the ‘shoes’ of the consumer while they shop? Go where they go, see what they see!
 
Now you can…with the ASL Mobile Eye – a revolutionary new eye tracking technology from the eye tracking experts.  This technological breakthrough is revolutionizing the use of eye tracking and opening up new worlds of applications and discovery in many different industries and disciplines.  The Mobile Eye is wearable and portable and combines highly accurate point of gaze with audio capability to record what the respondents are saying as they view their environment.  Envision the powerful insights you could provide your clients in addition to your standard qualitative methodologies.

Eye Tracking measures how consumers interact with:
Packaging Design
Point-of-Sale Displays
Outdoor Advertising
Product Placement
Color Design

Client Experience

Colgate Palmolive
Proctor & Gamble
                                                              Hallmark
                                                              Lexmark
                                                              John Deere
                                                              Nike

To find out how ASL can provide data collection services for client studies or to set up a demonstration of the Mobile Eye, please contact Eileen Smith, Director of Client Services, at esmith@asleyetracking.com or (781) 000-0000 ext. 15.   Visit our website to click on video recordings of theMobile Eyeat www.asleyetracking.com.