MERA Consulting; Home for appraisal oriental rug, rug appraisal, oriental rug, buyer guide oriental rug, buy oriental rug, appraisal oriental rug, company oriental rug, sales training seminar, sales seminar, marketing and sales seminar, achievement sales seminar, business management sales seminar training training, private sales seminar, insurance appraisal, insurance appraiser, residential real estate appraisal, estate appraisal, appraisal real estate article, real estate appraisal services, real estate appraisal boston, real estate appraiser.
spacer

Area & Oriental Rug Experts

Sales and Motivation Training • Educational Seminars
Certified Appraisals of Value and Loss

For Retailers

 

Does selling rugs have you tied up in “Nots”?

If you’re suffering the same sort of “Nots” as the guy on the left, it’s not what you’re selling – it’s how you’re selling it.

The demand for area and Oriental rugs has never been stronger. But the sales process for them, especially for finer-quality handmade rugs, is much different than that for any other floor covering. It takes more time, much more product knowledge, and depends on careful listening and building trust.

If you get it right, you’ll make more money.

To get it right, call MERA. We focus specifically on your challenge – how to sell rugs – and our sessions provide your salespeople with a thorough education that includes:

  • How rugs are made
  • Patterns and materials
  • An historical perspective
  • Natural product variations
  • Judging and comparing quality

We then train and motivate them to:

  • Listen properly
  • Ask smart questions
  • Develop customer trust
  • Increase profit with add-ons
  • Sell the whole house
  • Get referrals
  • Follow-up

We also focus on business imperatives important to you as an owner, including:

  • Building your reputation
  • Enhancing your selling environment
  • Setting yourself apart from the competition
  • Generating after-the-sale dollars
  • Marketing more effectively

MERA educates and energizes your sales team, instilling greater product knowledge and increased confidence. The result is more effective selling, and a better bottom line.

If the turn on your rug inventory isn’t what it should be, call MERA. We untie the “Nots”.

 

 

 

“You created a contagious selling fever…”
Gary Cissell
Nebraska Furniture Mart

company oriental rug

 

“Every rug store could benefit…”
Phil Menendian
K.A. Menendian Rugs

sales seminar 

 

“Rug sales are up more than 30 percent!”
Joe Paolini
Post Road Carpet One

oriental rug

Corporate Website Design