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77-17 - 6" Ruler





1 3/16" x 6 3/16" x .015" white vinyl plastic. 1 color ink, same front and back.
Ad copy area: 9/16" x 5 15/16" when inch and centimeter scales used.

77-17 1500 2500 5000 10M 25M
1 color ink (same) front and back
.57 .39 .24 .16 .095
Each add'l color (same) 1 or 2 sides, add .22 .15 .09 .052 .025
Bookmark slit,* add .21 .146 .077 .045 .02
Bookmark slot,* add .19 .13 .085 .067 .048
Shipping weight: 8-9 lbs./M approx. Class: 2Q-2R-T
*Only certain scales can be used with slit and slot cuts, contact Pilgrim for information

77-18 - 7" Ruler

1 3/16" x 7 1/4" x .015" white vinyl plastic. 1 color ink, same front and back. Optional calendar design available on the back upon written request.
Ad copy area: 9/16" high x 7" wide when inch and centimeter scales are used (without slit or slot to make it a bookmark as well).

77-18 1500 2500 5000 10M 25M
1 color ink (same) front and back
.62 .41 .26 .18 .11
Each add'l color (same) 1 or 2 sides, add .22 .15 .09 .052 .025
Bookmark slit,* add .21 .146 .077 .045 .02
Bookmark slot,* add .19 .13 .085 .067 .048
Shipping weight: 8-9 lbs./M approx. Class: 2Q-2R-T
*Only certain scales can be used with slit and slot cuts, contact Pilgrim for information

02-12-4CP - 12" Standard 4-Color Process Ruler

1 5/8" x 12 1/4" x .020" white vinyl plastic. 4 color process on front and 1 color on back.
Ad copy area: 7/8" high x 12" wide when standard inch and centimeter ruler scales are used.

02-12-4CP 1000 2500 5000 10M 25M
4 color process* front/ 1 color back
N/A 1.35 .72 .40 .23
Each add'l color 1 or 2 sides, add .26 .12 .085 .053 .026
Shipping weight: 23 lbs./M approx. Class: Q-2R-S-T
*For 4-color process, please add $95.00 (V) for proofs plus plate charges.

99-MEASURE - 12" Jumbo Ruler

2 1/2" x 12 1/4" x .020" white vinyl plastic. These custom designed rulers offer a "billboard" area for your ad copy.
Ad copy area: 1 3/4" high x 12" wide.

99-MEASURE 1000 2500 5000 10M 25M
1 color ink (same) front and back
1.46 .85 .59 .50 .36
each add'l color/side add .52 .23 .12 .06 .037
Shipping weight: 28-30 lbs./M approx. Class: 3R-S-T

03-AAHRULE - African-American Historical Ruler

2 1/2" x 12 1/4" x .020" white vinyl plastic. Front - ad copy and scales in any 1 standard color. Back - black and white photos of 40 notable African-American men and women throughout U.S. history.
Ad copy area (front only): 1 3/4" high x 11 3/4" wide.

03-AAHRULE 500 1000 2500 5000 10M 25M
1 color ink front)
2.30 1.42 .83 .52 .48 .34
each add'l color add .60 .50 .23 .14 .075 .04
Shipping weight: 24 lbs./M approx. Class: 3R-2S-T

20-PRESRULE - Presidential Ruler with 4 Color Process Photos

20-PRESRULE - Presidential Ruler with 4 Color Process Photos
2 1/2" x 12 1/4" x .020" white vinyl plastic. Front - ad copy and scales in any 1 standard color. Back - standard photos of the Presidents printed in a 4 color process with a UV gloss finish.
Ad copy area (front only): 1 3/4" high x 11 3/4" wide.

20-PRESRULE 500 1000 2500 5000 10M 25M
1 color ink (front)
2.79 1.55 .88 .66 .59 .40
each add'l color add .60 .50 .23 .14 .075 .04
Shipping weight: 24 lbs./M approx. Class: 3R-2S-T

85-116 - Presidential Ruler with Black and White Photos

85-116 - Presidential Ruler with Black and White Photos
2 1/2" x 12 1/4" x .020" white vinyl plastic. Front - ad copy and scales in any 1 standard color. Back - standard photos of the Presidents printed in black and white. Ad copy area (front only): 1 3/4" high x 11 3/4" wide.

85-116 500 1000 2500 5000 10M 25M
1 color ink (front)
2.30 1.42 .83 .52 .48 .34
each add'l color add .60 .50 .23 .14 .075 .04
Shipping weight: 24 lbs./M approx. Class: 3R-2S-T

01-FLAG-MINI - 7" Flag/Presidential Ruler

1 7/8" x 7 1/4" x .015" white vinyl plastic. This mailable ruler comes with full color U.S. flags and blue ruler scales printed on the front and black & white photos of the Presidents on the back. Shipped in bulk.
Ad copy area: 1 1/4"x 3".

01-FLAG-MINI 500 1000 2500 5000
1 color ink (front)
1.95 1.05 .50 .36
each add'l color add .56 .29 .13 .07
Shipping weight: 12 lbs./M approx. Class: Q-R-S-T

03-STATE - State Flag Ruler

2 1/2" x 12 1/4" x .020" white vinyl plastic. Front - ad copy and scales in any 1 standard color. Back - 4 color process photos of the 50 U.S. state flags, plus the District of Columbia.
Ad copy area (front only): 1 3/4" high x 11 3/4" wide.

03-STATE 500 1000 2500 5000
1 color ink (front)
2.30 1.35 .70 .51
each add'l color add .60 .50 .23 .14
Shipping weight: 24 lbs./M approx. Class: Q-R-S-T

90-RULER - Stress Testing Ruler - Custom Design

1 15/16" x 6 3/16" x .015" white vinyl plastic. This ruler can be completely custom designed. Complete with 4 color front and 1 color ink on back. If ad copy is not in either black, red, blue, or green, add additional color charge. All stress-testing rulers come complete with rectangular stress indicator attached. Not for retail sale.
Ad copy area: 1 1/8"high x 1 5/8" wide.

90-RULER 2500 5000 10M 25M
1 color ink
1.47 .88 .57 .40
Each add'l color/side add .12 .065 .035 .016
Shipping weight: 20 lbs./M approx. Class: 2R-S-T

99-SMR - Stock Market Linelighter Ruler

1 15/16" x 7 1/4" x .015" clear vinyl plastic. 3 colors (yellow highlight window, white background, and one color ad imprint). This ruler is designed to highlight the NYSE and NASDQ Market figures. Note: Newspaper column widths differ. Our stock design with stock columns will be printed unless you indicate in writing on the P.O. that the columns must be adjusted. Additional charges may apply.
Ad copy area: 1 3/16" x 3 5/16".

99-SMR 1000 2500 5000 10M 25M
3 colors (front only)
1.46 .79 .57 .38 .23
each add'l color add .25 .135 .075 .05 .025
Shipping weight: 12 lbs./M approx. Class: 3R-S-T

91-506 - Water Conservation Ruler With Die Cut Drip Holes

1 1/2" x 6 1/4" x .020" white vinyl plastic. 1 color ink, same front and back. Price includes "die cut" drip holes. For printed drip holes, please contact for pricing. Ad copy area: 2 1/2" x 3/4".

91-506 1000 2500 5000 10M 25M
1 color ink (same) front and back
1.29 .77 .52 .35 .25
each add'l color add .20 .12 .08 .04 .02
Shipping weight: 8-10 lbs./M approx. Class: 2R-S-2T



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