At Fidelity, our
job is to help customers get where they
want to be.
As
community bankers, we've made it our business to become experts of "personal
finance." We know what we're talking about - and that's the way it should be. But
all the knowledge in the world isn't going to do our customers (or us) a bit of
good if we don't use it to help them get where they want to be. This is our most
important priority. Period.
There's nothing that
says the customer can't have a good
idea.
So we
listen. We listen to our customers. This is what puts us ahead of the competition
- knowing how to listen.
We can't
be all things to all people and that's okay.
Other
banks try to be all things to all people.
Not Fidelity. We specialize in providing
local families and individuals with
proven and reliable ways to manage their
money and get ahead. This is what
customers tell us they want! And
because we're independent, we can't
be taken over or forced into a hostile
merger.
If we don't have what
a customer needs, we'll send them to
someone who does.
We'll
never compromise our customers' best interests by offering inferior in-house products
or services. Personal finance is a complex field - our role is to help our customers
achieve the peace of mind that comes with knowing they made a good decision. If
that means sending a customer somewhere else to get what's best for them, that's
what we'll do.
At Fidelity, we use technology
as a tool - not as a shield.
Technology
is only good when it helps us help our
customers get where they want to be.
We will never use technology to hide
from our customers.
We refuse to let a few
"bad apples" make life more difficult
for everyone else.
99.99%
of the people we work with are honest and trustworthy. In fact, it's amazing how
rarely we run up against someone who isn't. And so, at Fidelity Bank, our policies
are designed to make banking here easier for good people - the vast majority.
At Fidelity, we won't
cut corners to get ahead.
We're
a strong and stable 5-star bank. We conduct ourselves ethically and comply with
all Safety & Soundness and consumer protection regulations. Not because we
have to, but because it's the right thing to do.
We're going to make people
glad we're here!
A
lot of banks claim they "really care" about every town where they have an office
but in our opinion, they can't and they don't. At Fidelity Bank our philosophy
is quite different: This is where we live. We will work hard & smart to make
it the best of all possible worlds!
